Ugg Teams up with Jimmy Choo for Shoe Line

January 12th, 2010
Ugg and Jimmy Choo, two of the most popular footwear companies, have announced that they will team up for a joint-venture. The launch will feature a line of Ugg-inspired sheepskin footwear which will be marketed and geared towards women.
The collection is based mostly on Uggs’ popular Australia boot design however, Jimmy Choo will be adding its signature luxury style which is indicative of the Jimmy Choo high-end brand name. The collaboration should be quite popular as both shoe companies are well known for their incredible sales numbers.
The collection, which is expected to be available by October, will be sold exclusively by Ugg Australia as well as Jimmy Choo stores. Both footwear designers will also sell the new designs on their respective websites.
Jimmy Choo founder and president, Tamara Mellon, said that Ugg Australia is the only thing she will wear outside of her Jimmy Choo shoes, and that she was excited to be collaborating with the footwear company which has become famous internationally.
She added that both brands combined will provide the best of both worlds incorporating the famous comfortable nature of Uggs with the impeccable style of the Jimmy Choo trademark. The collection will offer a range of five different styles all which will be available in multiple colours.
Prices for the new line will range from £495 to £695. The new Ugg-Jimmy Choo line is expected to be launched in October, being sold exclusively in the footwear outlets of both companies. The shoes will also be available online.

Ugg and Jimmy Choo, two of the most popular footwear companies, have announced that they will team up for a joint-venture. The launch will feature a line of Ugg-inspired sheepskin footwear which will be marketed and geared towards women.

The collection is based mostly on Uggs’ popular Australia boot design however, Jimmy Choo will be adding its signature luxury style which is indicative of the Jimmy Choo high-end brand name. The collaboration should be quite popular as both shoe companies are well known for their incredible sales numbers.

The collection, which is expected to be available by October, will be sold exclusively by Ugg Australia as well as Jimmy Choo stores. Both footwear designers will also sell the new designs on their respective websites.

Jimmy Choo founder and president, Tamara Mellon, said that Ugg Australia is the only thing she will wear outside of her Jimmy Choo shoes, and that she was excited to be collaborating with the footwear company which has become famous internationally.

She added that both brands combined will provide the best of both worlds incorporating the famous comfortable nature of Uggs with the impeccable style of the Jimmy Choo trademark. The collection will offer a range of five different styles all which will be available in multiple colours.

Prices for the new line will range from £495 to £695. The new Ugg-Jimmy Choo line is expected to be launched in October, being sold exclusively in the footwear outlets of both companies. The shoes will also be available online.

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