The England football team were today seen checking out their new off-the-pitch strip as the official World Cup suit was launched at Marks & Spencer. A far cry in price from the previous togs designed by Armani, the national side has opted for more modest attire for this summer’s trip to South Africa.

That said, our boys are still looking pretty sharp as the line up in the latest M&S ad campaign. Joining today’s team are 1966 heroes Roger Hunt, Gordon Banks, Martin Peters and Sir Geoff Hirst, who can all still certainly hold their own in front of the camera.

The grey three-piece, wool suit is designed by Savile Row’s Timothy Everest in collaboration with the high street brand. The team are pictured in jackets adorned with the England crest, although an in-store version without the crest will be available for purchase from today.

The M&S ad sees team members standing in groups of four above the tag-line ‘Four Lions, One Tailor’, while the suits of their older 1966 counterparts receive the branding ‘Four legends, One Label.’

England manager Fabio Capello also reportedly gave his specifications for the new tight-fitting players’ suit. In previous years, the England World Cup wears have been designed by British brands Paul Smith and Burton as well as Italian legend Giorgio Armani. The latter is close friends with former England Captain David Beckham and his label-loving wife Victoria.

Versace, the high-end Italian fashion house, announced that they will launch a special luxury mobile in order to compete with other rising designer brands entering the mobile market.

The Milan-based brand, which is one of the most well-known worldwide and most chosen by celebrities strutting the red carpet, said Tuesday that the phone would be ready for sale commercially by spring.

The label will hold a private viewing of the new product later this month at a private show during Paris Haute Couture Fashion Week.

 The high-end fashion house is reporting that only select clients will be invited to view the product. Versace which long-ago expanded from clothing to watches, interior design, and jewellery. The company has signed a license agreement with ModeLabs Group to collaborate on the manufacture, design, and distribution of the mobile.

The fashion label, which began with Gianni Versace prior to his murder, has been carried on by his sister Donatella and her brother Santo.

Recently, Donatella’s daughter, Allegra has been working closely with the label as well. Allegra was responsible for presenting the most recent menswear collection for 2010/2011 at the Milan Fashion week taking place this week.

Versace, however, is not the first high end label to launch a mobile phone design. Giorgio Armani revealed a new mobile last October which currently retails for 700 euros. Prada also has a mobile phone which has since been removed from the market.