Stacey, ‘Fergie’, Ferguson, has once again gone blonde.

The Black Eyed Peas singer, a long-time brunette, has decided that the old maxim ‘blondes have more fun’ still rings true.

The new look for the iconic songstress coincides with a her partnership with leading cosmetics company Avon, for which Fergie is a spokeswoman. The sultry diva joins the likes of Nicole Richie, Katherin Heigl and Sarah Jessica Parker in sporting the look that gentlemen apparently prefer, showcasing the lighter locks in her role as an ambassador for Avon’s Advanced Techniques haircare brand. Fergie also has a new perfume, after earlier this month she launched the new fragrance with Avon called ‘Outspoken’.

The BEP lead singer will show off her new do in an upcoming music video for legendary rocker Slash, where she is featured on the single ‘Beautiful Dangerous’, which both the music heavyweights recently celebrated live onstage with Fergie joining the former Guns N’ Roses guitarist turned soloist in concert.

In another development with fashion staple Avon, Fergie has also been unveiled as one of the judges on the forthcoming Avon Voices global singing competition, which will celebrate the 25th anniversary of the cosmetics giant. She will be joined by Dianne Warren in finding the next female superstar, with details of the competition available on the Avon website. Whoever is nominated will have some major shoes to step into, with the gorgeous Fergie idolised by millions for her performances in BEP videos such as ‘My Humps’.